The Customer Experience: Why it’s so essential today

Whatever industry or businesses you service, the customers you support have become veteran on-line consumers. Today’s tech-savvy e-commerce driven customers expect businesses to provide at least an online browser-driven portal supplemented by a mobile phone-based app. With a single click or tap, they have grown accustomed to ordering everything they need from food to transportation with as little friction as possible.

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Proactive selling: How to leverage informed solutions for higher sales and happier customers

When production equipment fails, it’s a nightmare for manufacturers: Downtime halts output, significantly cutting into profit. And when your field service engineers arrive, they’re on the clock to get a correct diagnosis and a fix completed as quickly as possible. But what if you knew the cause of the problem --- even before it happens?

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5 Strategies for System Integrators to Supercharge Their Marketing Efforts

Marketing doesn’t have to be difficult or expensive. With opportunities such as blogs, social media and digital advertising, your ability to reach potential clients has become easier and cheaper than ever. The most challenging part typically is what to say and where to say it, but these steps should get you moving in the right direction. 

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